![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEie2WbgFfdG3CVu-WNfcMhXCT-ip7UiceDkHDXyMzK-BkeH_Md5ahOgKc7OBM_PQF5Cay4Ti5wva4BzAABLn4-KMDYvf6S4RWr3qFyIRMvv-Aswz8cakGsOSh3aCwL9h9oqz-ZxWMv-pA/s320/nikeball.jpg)
What is it about basketball that makes men go ballistic? Fouls result in bad behavior. Wrong calls end in fist fights. And now, even shooting an action-packed basketball scene drives advertising directors crazy!
Must be the free flow of testosterone, the male hormone responsible for physical energy. The very substance that drives a man to 'lose it'.
Ironically, it's the same one that pushes him to win. :-)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgASk69Kw8KJPzecDaolMSg-siZ-eh77Vsz7BHUttLoLUeH8SQJiDRV5DVbLJmuFoluCfQYKr7w1LYBvh3JfPn3v-d8oKDeoFV1f5R33YUPsGn3ZrpI6-4m5lu3EuuBFAxCFk2xE4ZTag/s320/ballers.jpg)
The Basketball Be@rbrick (top, left) is from the Nike Bearforce One Series, a promotional set of 10 that was released in 2003. Through the years, Nike has been regularly producing Be@rbricks to boost sales. Fortunately, their designs are quite imaginative and clever, unlike some promoters who simply slap on their logo on the bear. Nice job, Nike! :-)